Creative direction and design for ‘Yummy‘, the mesmerising eighteenth studio album and second No.1 hit by the beloved British indie rock band James.
The sleeve artwork, designed by Studio Fury, is brought to life through the vibrant hues of a magical ice lolly, juxtaposed with the delicate beauty of butterflies, fluttering as if caught in a spell of everlasting joy.
An image to ignite imagination and stir the soul. We’re thrilled to have contributed to creating a creative campaign and visual journey that perfectly complements the album in all its delicious glory.